Category Archives: E-commerce Marketing

5 quick ways to increase your shopify store reviews

Consumers can be very complex; hence, they are always on the lookout to satisfy themselves on a number of considerations before making a purchase decision. These considerations could range from whether products meet the highest standards to whether products are from the right source. Reviews are therefore very important in guiding your would-be customers in making such purchase decisions. Nearly ...

Read More
12 Remarkable SEO Trends in 2019

With every passing day, search engines are evolving to become all the more intelligent. The number of voice-activated search queries is also mounting up. Now, stop and take a closer look at the time when search engine optimization (SEO) began. It’s pretty fascinating how far SEO has come in the past few years. If you want your business to thrive ...

Read More

Search Engine Optimization: Expectations Vs Reality Who cares about SEO? Should we even be bothered when it comes to SEO? The answer is pretty simple, Yes!! As far as e-commerce is concerned, SEO plays a huge role in improving your business and revenue as a whole. That being said, SEO is not as simple as ABC.  This is one of ...

Read More
Marketing Automation for eCommerce

Long ago, owners of brick-and-mortar stores figured out that if a customer came into the store to look for a dress, they were more likely to make a sale by showing her a rack of dresses as opposed to a collection of winter coats. Generic marketing for your eCommerce store is the online equivalent of showing every customer a collection ...

Read More
review products for free

The invention of the internet has had a long-lasting effect on various facets of our lives especially in the business sector. The internet has made possible another type of business or product marketing strategy known as the digital or online marketing. There are various statistics and reasons that show why online marketing is crucial in this digital age for any ...

Read More
shopify reviews app

So you have finally caught the ecommerce bug. Congratulations. Welcome to the world of ecommerce. Welcome to Shopify. You have successfully built your store, added your products and everything else. Now, you want to know which are the best shopify apps to add to your store. This post will show you why it is  a must to have a Shopify ...

Read More
managing negative reviews

They aren’t the best thing about running a business, but negative reviews are inevitable. What many people don’t realize is that it’s often not the reviews themselves that can damage a business, but how they respond to them. When handled properly, any potential issues caused by negative reviews can be mitigated. Even better, smart entrepreneurs can turn them into a ...

Read More

It will please some of you to know I almost titled this blog “How’s your SEO Bitch!!” Hi guys, Ian here, I’m African American, love nature, basketball video games and of course SEO. Today I am here to share some quick fire tips with you on how to improve your SEO. This is the perfect time to evaluate your website ...

Read More

One of the common recurring questions I have seen over and over again in many ecommerce communities or forums is “Lots of traffic, but no sales. What am I doing wrong?”. This dilemma gets a lot of ecommerce merchants scratching their heads in confusion. If you are facing this issue, then you might be doing a couple of things wrong ...

Read More
featured image

Facebook has grown to be a key platform in every marketers strategy due to its adoption around the world. In the 4th quarter of 2017, Facebook had over 2 billion monthly active users and 1.4 billion daily active users (Statista). Facebook advertising can be an effective way of promoting your brand if you know how to get your Facebook audience ...

Read More